Lon’Burg 龙霸壳北美新天地店
Located in the North America N1 Art Shopping Center in Taiyuan, Lon’Burg is a fast-food brand that combines lobster with American cuisine. We have developed a comprehensive brand visual identity system for Lon’Burg, along with showcasing its application on store materials. In the application, a vibrant set of video icons has been effectively utilized, imbuing the brand with a youthful and energetic vibe.
Brand Comms Strategy
Visual Identity System
Concept
Signage
Art Direction